‘We live in an age of visual saturation, where our every moment is recorded and posted on social media. As a result, we see quantity over quality, with imagery becoming devalued through its overuse. The old phrase ‘a picture paints a thousand words’ has now almost become reversed, since words – whether spoken or written – are forever being squeezed in our fast-paced lives. They are restricted and shortened on social media, while we increasingly communicate using pictures alone. (Which of course can be photoshopped, so we don’t always trust them.) As a consequence, there is a new found power in words, especially when used in the right context.
For contacting you with personalized commercial messages, we will create profiles and analyze your interactions with us. For this, we will look at your personal data such as:
your name, gender, date of birth, e-mail address, and physical address;
your shopping history, both online (if you link your purchases to your profile) and offline (when making an offline purchase) ; and
the links you click in our emails.
This way we learn about your interests and can ensure that we provide you with the information and promotions that are of most interest to you. We may also ask you for your opinion about our products and services. If you don’t want to receive any more messages or if you want to opt-out of a particular form of communication with us (for example SMS, E-mail or regular mail), just, follow the steps in that particular communication.
For further information, please read our full Privacy Statement.